Social Construction of Smoking Behavior Among Adolescent Girls in Mamuju
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Abstract
Research Aims: This study explores the social construction of smoking behavior among adolescent girls in Mamuju, West Sulawesi, Indonesia, using Berger and Luckmann’s theory of social reality and Goffman’s dramaturgical perspective.
Design/methodology/approach: Employing a mixed-methods approach—combining photovoice, peer ethnography, and quantitative surveys—the research uncovers how peer influence, cultural rituals, and gender norms interact to normalize smoking.
Research Findings: Findings reveal that smoking is externalized through peer modeling, objectified in social rituals, and internalized as part of adolescent identity, often as a symbol of rebellion or empowerment. Girls navigate dual identities, openly smoking with peers while concealing the habit from families to manage stigma. The Sister’s Health Circle intervention, integrating gender-sensitive education and peer mentoring, resulted in an 88.6% reduction in cigarette consumption among participants.
Theoretical Contribution/Originality: The study emphasizes the need for culturally tailored interventions that address peer dynamics, ritualistic practices, and gendered stigma to effectively reduce adolescent smoking.
Keywords: Social construction, adolescent smoking, gender norms, peer influence, cultural rituals, intervention
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